发展,实施,监督,评估酒店的市场联络策略,包括广告促销,电子行销,直接/间接促销,内部促销,商务伙伴促销及印刷品设计,以扶助市场部,提升上海外滩茂悦大酒店在本地区,国内以及国际间的形象。
To develop, implement, monitor and evaluate the hotel’s marketing communications strategy, including public relations, advertising, electronic marketing, direct marketing, internal marketing, partnership marketing, promotions, graphics and collateral, so as to support the marketing objectives for Hyatt On The Bund and maximise the hotel/complex’s positive exposure in local, national and international markets.